6 Proven Ways to Generate Leads with Social Media

Social media’s impact on our daily lives has been nothing short of revolutionary. Almost every facet of our lives has been transformed by social media’s unique ability to keep us connected, no matter our location. This connectivity has also enabled businesses to reach more consumers than possible through traditional marketing efforts, often at a far lower cost to boot.

When it comes to social media adoption, the residential real estate industry is no exception. According to a 2020 survey from the National Association of REALTORS® (NAR), roughly 3/4 of all agents use social media for professional purposes.

Clearly, failing to leverage social media is like leaving money on the table.

But for those who aren’t already regular users of social media, determining how to leverage its value as a means of generating leads can be intimidating. Fortunately, with more than 20 years of experience serving real estate professionals, we’ve seen more than a few reliable social media strategies that even novices can use to kickstart a profitable lead generation push – strategies which we’ve shared in our new guide, 6 Proven Ways to Generate Leads with Social Media.

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